光明分子的老朋友們,如果您曾蒞臨過竹北高鐵門市,是否發現這裡與其他門市有著全然不同的氣場?
這一次,竹北高鐵門市以「時間之河」與「光的流動」作為空間設計靈魂。我們打破過往熟悉的工業風,改以時間的拼接與光影的堆疊,在竹北這塊充滿科技與未來的土地上,跨國際與全球光學巨擘德國蔡司(ZEISS)直接對接合作,攜手共創全台首間、符合德國原廠最高規格層級的 ZEISS VISION CENTER,為台灣的視光領域開創史無前例的精彩篇章。
The architectural concept of this flagship store revolves around the “River of Time” and the “Flow of Light.” Moving beyond our classic industrial style, we blend temporal collages with layered light and shadows to embark on a groundbreaking international collaboration with German optical giant ZEISS, introducing Taiwan’s very first, top-tier ZEISS VISION CENTER.

順著科技光流,啟程穿梭未來視界
Following the Futuristic Flow of Light
一踏進門市,請稍微抬頭。一條優雅的曲型光條順著天花板延伸,宛如時光絲帶般沿著動線指引著您。在這條光學之路上,天花板上一顆巨大的圓形穹頂之眼正俯視著,下方巍然矗立著 ZEISS VISUFIT 1000 180°環繞式中心定位儀。站在此處,強烈的未來感科技將您包圍,彷彿即將穿梭進入另一個更高維度的光學世界。
Upon entering the store, looking up reveals a sleek, curved light bar that traces a path along the ceiling, guiding your journey through the first floor. Beneath a striking, eye-shaped dome on the ceiling stands the advanced ZEISS VISUFIT 1000. Standing in this area, you will feel as though you are traveling through a portal into a next-generation technological world.

緊接著順著光條前進,一整面打破傳統方正框架的曲面眼鏡展示牆映入眼簾。流暢的弧度為純白洗鍊的空間注入了一抹從容與優雅,架上陳列著光明分子為您嚴選的國際頂級鏡框。多元的設計風格與豐富的色澤,在白皙的展櫃前宛如一幅流動的藝術畫卷。
Following the guide of this luminous path, a magnificent curved display wall unfolds before you. Moving away from rigid geometric cabinets, its elegant curvature injects a sense of effortless grace into the pristine white environment, while the vibrant palette of premium eyewear colors the display with rich vitality.wall. There are many kinds of eyewear on it, and the thriving eyewear colors the white display wall.




走到落地玻璃櫥窗區,當您再次順著光流仰頭,貫穿一、二樓的挑高牆面瞬間帶來排山倒海般的磅礡氣場,震撼著您的感官。剛剛所見的展示區彷彿只是這座光學殿堂的冰山一角,光束就這樣沿著宏偉的挑高牆面,一路向二樓天花板盡頭流淌而去。
As you approach the massive window display, the space dramatically rushes upward to the second floor. The soaring, double-height ceiling creates a spectacular, breathtaking atmosphere, making the initial display feel like just the tip of an iceberg as the light flows seamlessly toward the upper level.

究竟這道引路的光芒要流向何方?讓我們一同登上二樓一探究竟。

在綠意與手感溫度間,聆聽光明的歷史年輪
Where Nature, Craftsmanship, and History Converge.
踏上樓梯,在移步易景之間,右側是一整面直奔三樓、充滿盎然生機的人工植栽牆。這是我們特別邀請電影道具大師,耗時整整一週,一片一葉、手工悉心插上的花草綠意。我們希望這一抹溫柔的翠綠,能為每位遠道而來的朋友拂去城市的喧囂,換來一份回歸自然的輕鬆平靜。
As you ascend, a three-story botanical wall unfolds on your right. Handcrafted leaf by leaf over a week by a film prop master, this touch of greenery invites you to step away from the city bustle and enjoy a moment of natural peace.
目光轉向左側,幾盞巨大的復古燈泡錯落垂掛。順著線條向上看,這些是由三樓垂降而下、來自英國奢華品牌 Tala 的手工吹製燈具。每一顆燈泡都擁有獨一無二不規則的玻璃曲線,透出溫暖的琥珀色光芒,傳遞出匠人手作的溫暖力量。
To your left, unique hand-blown bulbs by British brand Tala hang down from the third floor. Their irregular glass contours radiate a warm, amber glow, bringing the soothing touch of artisan craftsmanship into the space.

抵達二樓,繞過典雅的木柵欄,一棵充滿生命力的梅葉冬青樹靜靜矗立在中央。圓弧形的沙發座椅溫柔地環抱著樹幹,身後的牆面則刻畫著如時間年輪般的木質紋路,彷彿在無聲地邀請我們在樹下落座,聆聽一段關於光陰的故事。
沒錯,這面年輪牆上,深刻記錄著光明分子的成長史。它述說著我們創立迄今二十多年來,在視光專業領域與這片土地上共同譜寫的熱情篇章。
Reaching the second floor, a serene Ilex asprella tree stands in the center, embraced by a welcoming circular sofa. Behind it, a historical wall textured with the ripples of tree rings tells the story of BRIGHTEYES.



現在,讓我們回頭看看那道從一樓蔓延上來的光流。是的,它依然在為我們指引方向,帶領著我們繼續向三樓的目的地邁進……


全台唯一蔡司品牌博物館:世紀光學的壯麗演繹
The One and Only ZEISS Museum in Taiwan
當我們在三樓的樓梯口駐足,放眼望去,整面震撼的蔡司歷史牆與兩座宏偉的古董陳列櫃赫然呈現。這裡,是全台唯一的蔡司品牌博物館(ZEISS Museum)。
Following the light to the third floor, you will arrive at your ultimate destination: the one and only ZEISS brand museum in Taiwan.

牆面上深刻鐫刻著 ZEISS 170多年來在世界光學史、人類科學史上創下的每一項偉大成就。而玻璃展示櫃中,更悉心珍藏著我們從世界各地蒐集而來的古董光學儀器:從蔡司早期的單筒與雙筒顯微鏡、傳奇的軍用與民用望遠鏡,到50年代的初始簡易型綜合驗光儀,直至現代的多功能精密儀器。在這裡,歷史不再只是教科書上的文字,而是觸手可及的珍貴實物。
The sprawling wall chronologically documents ZEISS’ historic milestones and contributions to humanity over the past 170+ years. Inside our curated cabinets rest priceless optical antiques gathered globally—ranging from vintage ZEISS monocular and binocular microscopes, legendary military and civilian telescopes, to pioneering phoropters from the 1950s.


在這裡不僅僅是古董的收藏所,更是光學進化史的偉大演繹。在這裡,你能親眼見證世紀歷史的進程、里程碑的建立,以及每一次人類視界極限的突破。
This space is far more than a gallery of antiques; it is a cinematic unfolding of optical evolution, showcasing the historical progress, monumental milestones, and revolutionary breakthroughs in vision science.iques; it’s also a film of history. We can see the progress of optometry and the breakthroughs in each evolution.
竹北高鐵門市專業配鏡團隊 x ZEISS優質光學技術
蔡司這170多年來的深厚研究與突破,早已深深扎根於人類文明之中,為我們的生活貢獻著不可或缺的力量,推動著世界往更美好的未來前進。這份宏大的努力伴隨著歷史,順著光流匯入時間之河,最終與光明分子的專業深度交織,將全球最頂尖的現代光學科技,完美落實在〔蔡司優視力旗艦店 x 光明分子竹北高鐵門市〕。
For nearly two centuries, ZEISS’ continuous research has enriched lives worldwide. Today, these towering achievements flow through the river of time to partner with BRIGHTEYES, bringing the world’s most advanced vision care technology directly into this flagship destination.

透過時間與光影的精妙流動,我們將現代與復古、頂尖科技與原生自然做了最和諧的相容。在您走過每一步上下樓梯的過程中,都能清晰感受到時光的溫度。不論是未曾謀面的新朋友,還是一路相伴的老朋友,歡迎隨時蒞臨,與我們共同見證這場時間與光影的偉大故事。
Through the seamless harmony of time and light, we connect history with the future, technology with nature. We warmly invite both our loyal friends and new guests to visit us and write the next chapter of this beautiful story together.
蔡司優視力旗艦店.光明分子竹北高鐵門市
門市資訊:
竹北高鐵店Facebook
新竹縣竹北市文興路二段503、505號
營業時間:12:30~21:30
聯絡電話:03-6688-388
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